Rosanna Pajak Psychology and Birth Healing Collective

Sustainable growth for two businesses

Rosanna is a clinical psychologist specialising in perinatal mental health, supporting women in pregnancy, birth and postpartum. She initially reached out to Empire Virtual Support for some administrative assistance with her private practice, Rosanna Pajak Psychology, in order to give her time to focus on clinical work and her family. When she set out to start a secondary business, Birth Healing Collective, she called on Empire to assist her with a brand new website build and social media strategy.

A need for small-scale administrative support

As a small business owner, Rosanna had a lot of administrative duties to tackle. Wanting to focus on clinical work while having time to spend with her family, Rosanna needed support to free up her time, however all of the options she looked into were too large-scale for her burgeoning business.

Time consuming financial management

Working as a clinical psychologist, Rosanna has a complicated and multi-pronged payment system that incorporates private payments and Medicare claims. As a small practice owner, there was a lot to navigate in her business finances that she didn’t want to get bogged down in.

Launching a brand-new business

Starting out on a new endeavour, Rosanna recently founded Birth Healing Collective. Having worked with Empire administratively, she reached out to the team for help building a brand new website and social media strategy for the launch of the new practice.

A trusted team to delegate tasks to

Working with Empire Virtual Support, Rosanna is able to delegate as much or little of the administrative tasks of her business to a trusted team of experienced administrative assistants. Our team now handles a range of administrative tasks, including:

Initial screening calls with potential clients, including waitlist management
Onboarding new referrals
Managing inquiries
Responding to emails e.g. appointment changes
Assisting with Medicare claims and DPS referrals

Efficient support to track down payments

Taking the load off Rosanna in managing payments, the Empire Support Team manage all aspects of Rosanna Pajak Psychology’s patient payments and Medicare claims. We handle private payments and receipts as well as chasing Medicare for payments.

A collaborative marketing strategy and new website build

Empire Virtual Support worked closely with Rosanna to develop a brand new website and social media strategy that would best represent Birth Healing Collective. As part of our marketing work, we made sure that our marketing solutions will provide sustainable business growth in the future, aligned with Rosanna’s strategic goals.

Tailored administrative solutions

Running a solo practice, Rosanna has certain ways she likes to do things. By building a solid rapport with her Empire administrator, she now has trusted support she can rely on. The Empire team has been able to provide tailored administrative solutions to meet Rosanna’s unique business needs, giving Rosanna peace of mind that any tasks delegated to Empire will be completed efficiently and in line with established business processes.

Worry-free family and clinical time

As Rosanna’s businesses have grown, Rosanna has been able to dial up and dial down support as needed. When ad hoc tasks have arisen, Rosanna has approached Empire to gain additional support by experienced team members, such as those who helped build the new website and social media strategy. Having the support of Empire Virtual Support has given Rosanna the much needed space and time to complete the clinical aspects of her business, grow the practice, and free up personal time to spend with her family.

Sustainable business growth and positive practice feedback

The feedback from clients and colleagues as Birth Healing Collective has grown has been incredible. The new website, in particular, has been well-complimented for its beautiful design and user-friendly interface. The website was also designed with Rosanna’s personal use in mind, with tutorials given on how to manage the backend of the webpage and ongoing support in her marketing and business development.

From Chaotica to Optopia

Real Stories. Real Impact.

ExcellentEmpire Virtual Support5.0★★★★★ Based on 10 reviews fromSee all reviewsJoel S. ★★★★★ Charlie and the team at Empire are fantastic! They deliver a very high quality service and advice, always with a smile on their face.Whenever I throw a problem at Empire team it’s sorted quickly and to a very high standard. I would recommend them to anybody looking for virtual assistance and bookkeeping services.Response from the ownerThanks Joel we appreciate you taking the time to share :) Vanessa A. ★★★★★ The team at Empire are professional, experienced and always there when you need support. As a small business owner, having this level of support is a game changer. I highly recommend if you need to level up, connect with Charlie. Thank you team at EmpireDhania M. ★★★★★ Before we engaged Empire Virtual Support, I was finding it really difficult to stay on top of all of the tasks that I needed to do. When I did have time, I was finding myself mentally depleted, and just not able to focus. As a business, we weren’t realising our full potential. We had this vision of what we wanted to be, but we weren’t taking the right steps or achieving that. So I really needed to find support, so that I could focus on that bigger-picture stuff.Now, I feel like I don’t have to worry, I can pass on tasks to people I trust who are really competent at what they do, really enjoy what they do and are so approachable. Each individual person that I’ve worked with at Empire has been able to collaborate with me in a way that understands what my business problem is, and provide solutions. I have found a lot more clarity in what it is that I need to focus on and can work on growing my business into the business that I want it to be. It has been an absolute weight off my mind having Empire along for this ride, I really feel like they’re part of the team. And they’re working towards these common goals with us. I keep finding new things for them to do and it always surprises me that it’s just so easy for them to just pick up and run with.Big thanks to Charlie and the team, highly recommend!Valerie MacIver Public R. ★★★★★ Charlie and the team at Empire Virtual Support are like an extension of our team.We’ve worked together for more than four years – they are great with time management and full of ideas.Empire Virtual Support have helped to save time and money. It’s like having a weight lifted off your shoulders!Kim B. ★★★★★ It is a relief to have found Empire Virtual Support’s services. They were recommended to me 3 years ago, and I haven’t looked back.I find the team responsive, skilled and thorough. I have been very happy with my website updates as they grasp what I have in mind. I can highly recommend their skills and warm, professional and personalised support.Response from the ownerDelighted to support you Kim :) Stella S. ★★★★★ For me, the value of working with Empire Virtual Support is that I am a lot less stressed. I can tell them what I want, and they make it happen. It’s wonderful because it’s a fraction of the price I would be paying if I had a full time employee. We’ve got a great relationship and I love that they’ve been able to do everything I have ever asked them to do. Working with Empire Virtual Support has helped me bring my business to another level!Response from the ownerThanks Stella, look forward to continuing to work together :) Juliet D. ★★★★★ Charlie and the team from Empire Virtual Support are fantastic to work with, I highly recommended them.Response from the ownerThanks Juliet, we are glad to be able to support your wonderful business! Rosie G. ★★★★★ Charlie has provided administrative support to my solo private practice for most of the past year – it has been such a pleasure to work with someone so switched on, intuitive and respectful. She has taken the time to get to know my business and set up effective communication systems. She works independently yet checks in with me and asks questions when needed. Highly recommend Empire Virtual Support .Response from the ownerThanks Rosie, a pleasure to be part of your team :) Linda M. ★★★★★ An incredible addition to my business. Super efficient, reliable and always thinking ahead. Thanks to Empire Virtual Support, we’ve implemented systems and platforms that we’ve put off for years because it was too onerous. They sorted it out in a matter of days! Fantastic attention to detail and a joy to have on the teamFiona T. ★★★★★ We’ve been working with the team from Empire Virtual support for over a year now. We initially bought them on to support us in a marketing function, and since then, they have taken on a large number of responsibilities across the business. There’s actually very little in the business now that they are not across, and we get a really great consistency of experience and service, which has been amazing. Our experience is that every time someone is brought in, they’re in the right person for the task. The most valuable part of their support is the fact you’ve got all these skills in one place, it’s like having a dream team working alongside our inhouse team.Having Empire Virtual Support on our team just gives us so much more confidence to scale, we know that we going to be able to fulfil both our growth ambitions and the requirements of our clients. And that a really great place to be in, to not have to stress about delivering and also to do it in a financially sustainable way.From a personal perspective, as CEO and Founder, having Empire on the team has meant I can focus on the things I should be doing in this role; working on our vision, our positioning, continuing to innovate. I can be 100% focused on the future that is ahead of us and the growth ambitions I have for my business.

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